Job Information
Brand Manager Job at Africa Improved Foods Rwanda - Career Opportunity in Rwanda
Job Type: Full-Time
Job Category: Management
Posted: 29-11-2018
Deadline of this Job: 6th December 2018
Duty Station: East Africa
Job Status
Start Publishing: 29-11-2018
No of Jobs: 1
Stop Publishing (Put date of 2030): 29-11-2064
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Job Description

Vacancy title:
Brand Manager

Jobs at:
Africa Improved Foods Rwanda

Deadline of this Job:
6th December 2018

Duty Station:
East Africa

Date Posted: 29th November 2018 , Base Salary: Not Disclosed , Employment Type: Full-Time

About the Company


Job title: Brand Manager

Department: Commercial

Location: Kenya or Uganda

Reports to: Commercial Director

Purpose of the job

AIF is looking for an experienced self-results-driven, enthusiastic and self-starter Brand manager who is passionate about uncovering consumer insights and delivering innovative marketing campaigns.

You will join a dynamic and fast-paced environment and you will be required to generate strategies that grow market share and brand's reputation, improve customer experience and drive growth.

Job Content:

The jobholder will be responsible for performing the following duties:

  • Analyze how our brand(s) is positioned in the market and crystalize targeted consumers‘ insights
  • Take brand ownership and provide the vision, mission, goals and strategies to match up to
  • Translate brand strategies into brand plans, brand positioning and go-to-market strategies
  • Lead creative development and create motivating stimulus to get targeted population to take action
  • Establish performance specifications, cost and price parameters, market applications and sales estimates
  • Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPls)
  • Coach the team and get the best from everyone
  • Monitor market trends, research consumer markets and competitors‘ activities to identify opportunities and key issues
  • Oversee marketing and advertising activities to ensure consistency with product line strategy
  • Monitor product distribution and consumer reactions
  • Anticipate bottlenecks
  • Brainstorm new and innovative growth strategies
  • Align the company around the brand's direction, choices and tactics

Knowledge and educational level

Educational level

  • Bachelor’s Degree in Marketing, Business, Management or any relevant field
  • Discipline related knowledge and experience

Required level of professional experience

  • A Minimum of 5 years‘ experience in Brand Management of FMCG Products in East Africa
  • Proven working experience as brand manager or assistant brand manager
  • Drive for results and leaderships skills
  • Excellent understanding of the full marketing mix
  • Highly creative with ability to think out of box
  • Experience in identifying target audiences and devising campaigns that engage, inform and motivate

Job application procedure

Interested candidates should submit their application through https://www.jobinrwanda.com/apply-now?field_job=24213 including a summarized CV with 3 referees, Cover letter not later than December 6th, 2018 midnight.

Apply Now

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