Vacancy title:
Head of Marketing & Communication

[ Type: FULL TIME , Industry: Public Administration, and Government , Category: Marketing]

Jobs at:
King Faisal Hospital

Deadline of this Job:
21 June 2022

Duty Station:
Within Rwanda , Kigali , East Africa


Summary
Date Posted: Tuesday, June 14, 2022 , Base Salary: Not Disclosed

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JOB DETAILS:
Head of Marketing & Communication
Patient centered care
King Faisal Hospital, Kigali,“A center of excellence in health service provision, clinical education and research”. This is an exciting time for King Faisal Hospital, Kigali as we embrace a new strategic direction. The hospital has continued to grow due to its positive reputation for authentic compassionate health care and highly skilled medical practitioners, especially in specialized surgical and medical services.

King Faisal Hospital Kigali is looking for suitable candidates to fill the roles of the following positions.
Position Competency Requirement Key Responsibilities No
Head Of Marketing & Communication Education And Experience
• He/she must hold Master’s degree in marketing, communications or related field.
• Qualification in graphic design or equivalent preferred
• At least eight (8) years’ working experience, with a minimum of five (5) years in an executive or managerial level marketing and/or public relations preferably in a hospital or Hospitality service industry setting.
• Proven track record in marketing &Communication management.
• Demonstrated experience in writing, Marketing Plans and Action plans in public relations, including writing press releases, participating in interviews, and liaising with the media.
• Experience with InDesign, WordPress, Photoshop, or other digital design software is on an asset.

Skills And Abilities
• Willing and able to deliver services effectively and efficiently in order to meet client requirements.
• Advanced skills in utilizing digital marketing platforms Including social media and developing digital marketing campaigns.
• Highly proactive and able to work in a fast paced environment
• High levels of professionalism and diplomacy, with the ability to interact with diverse stakeholders
• Communication skills and the ability to collaborate effectively with team members
• Knowledge of health & safety standards and requirements is an added advantage
• Able to analyze detailed information
• Ability to work in a team.
• Customer and business oriented mindset.

Marketing Strategy, Design & Implementation
• Develop and oversee the implementation of all communication and marketing strategies, policies, and procedures, Plans and action Plans.
• Conduct market research and analyze data to identify, define, and cater to target market segments
• Develop, design, and distribute all internal and external hospital communications, including informational brochures, hospital newsletters, annual reports, and pamphlets
• Oversee and develop all marketing campaigns, including digital/social media marketing and print marketing
• Maintain and update the hospital website and social media platforms, including design, content development, relevancy to target audiences, and search engine optimization
• Manage all hospital signage, templates, and document branding (e.g. letterheads).
• Manage marketing materials, Communication and related information available on the hospital intranet.
Public Relations & Communications
• Participate, Coordinate and oversee all hospital events, including official functions and special marketing events
• Serve as the hospital’s media liaison by managing all media requests
• Develop and implement client surveys and respond to feedback
• Manage all Customer complaints made through social media and other communication platforms or other issues in a timely manner and in line with the hospital’s policies and procedures
• Raise and maintain public awareness of hospital services through press releases, advertising, and other promotional activities
• Develop and maintain business partnership with targeted partners in Rwanda and abroad.
Leadership & Organizational Strategy
• Prepare and oversee departmental budget and prepare department financial reports
• Develop and coordinate internal marketing and branding strategies and build the hospital’s organizational culture of promoting itself
• Ensure that any departmental issues (e.g. Communication, public relations) are solved promptly and in line with hospital policy.
• Set departmental KPIs, monitor performance for continual improvement, and advise the management accordingly
• Build capacity of team members through trainings and other professional development activities
• Provide guidelines to hospital personnel regarding personal and professional representation to ensure hospital reputation management and consistent communication


Work Hours: 8

Experience in Months: 12

Level of Education: Bachelor Degree

Job application procedure
Join us and take on the challenge to provide Patient Centered Care. Qualified candidates should send their cover letter, curriculum vitae and academic credentials, National ID, Recommendation letter from previous employer and criminal record to the above mentioned link by June 20th 2022.KFH is proud to be an Equal Opportunity Employer. We offer a competitive Total Rewards Program.
https://docs.google.com/forms/d/e/1FAIpQLSfefSk4_nnBKc1tU19bXD7-lD3_BQMHMKIpspq_0nwhQu-0ag/viewform?usp=sf_link

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