Summary
Date Posted: Friday, October 08, 2021 , Base Salary: Not Disclosed

JOB DETAILS:
Advertising Officer at Bank of Kigali (BK)

Job Description Details
Division : Commercial Business Unit : Marketing Reporting line : Advertising & Promotions Manager
Purpose of the job
The Advertising Officer is responsible for implementing the marketing strategy and coordinating marketing activities including advertising campaigns, promotions and events to promote the bank’s products and services.

Job Duties& Tasks and Responsibilities
Key Accountabilities
• Coordinating advertising campaigns and monitor the placements on all platforms
• Coordinate the Bank’s events and sponsorships to ensure maximum visibility
• Supporting the Advertising and Promotions Manager in overseeing the unit’s operations
• Organizing marketing activities or events to raise brand awareness
• Liaising with the creative agency, production house, printing agency and other service providers to help marketing projects come to implementation
• Maintaining the department’s budget and ensures all marketing activities are cost-effective
• Adheres to and implements all bank’s policies and procedures
• Approve the creative development of promotional materials, advertisement and other marketing related projects.
• Contribute to the execution of the annual marketing plan.
• Assist the Advertising and Promotions Manager in annual managing the department’s activities, including preparing budgets and monitoring expenses.
• Attend and participate in marketing operations or events to increase brand awareness.
• Establish and implement advertising and promotional campaigns for products or services on various media (social, print, etc.).
• Collaborate with stakeholders and vendors to boost the effectiveness of marketing strategies and improve the company’s presence.
• Track and record all marketing activities, implement metrics to evaluate their success and amend marketing measures when necessary.
• Create and oversee the distribution and publication of content or marketing materials.

Job Specification
Job Qualification Needed
Qualifications
• Bachelor’s degree in advertising, marketing, or a related field.
• Driving license

Experience
• A minimum of 2 years’ experience in advertising
• Understanding of design marketing principles and techniques.
• Ability to develop strategies based on industry trends and developments.
• Excellent organizational and multitasking skills, especially when working with multiple projects or teams.
• Excellent management, listening, and verbal and written communication skills.
• Decisiveness and strong problem-solving skills, especially under pressure.
• Ability to develop and maintain working relationships.

Knowledge
• Ability to develop strategies based on industry trends and developments.
• Exceptional organizational and multitasking skills, especially when working with multiple projects or teams.
• Excellent management, listening, and verbal and written communication skills.
• Decisiveness and strong problem-solving skills, especially under pressure.
• Ability to develop and maintain working relationships.

Work Hours: 8

Experience in Months: 24

Level of Education: Bachelor Degree

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Job application procedure

Submit your CV to recruitment@bk.rw  by 20th October2021.

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