Summary
Date Posted: Monday, November 07, 2022 , Base Salary: Not Disclosed

JOB DETAILS:
Public Relations Officer
BPN (Business Professionals Network) is a Swiss non-profit organization founded by the Swiss entrepreneur and Philanthropist Mr. Jürg Opprecht in 1999. BPN is headquartered in Berne, Switzerland.
BPN supports Small and Medium sized Enterprises (SMEs) which demonstrate real potential of growth.
Our goal is to create sustainable jobs and contribute to the country's economy by generating added value. The key to this development are devoted entrepreneurs, who invest in their companies and develop them. That is BPN’s motivation to focus on entrepreneurs with real potential of growth.
Currently, BPN works in Kyrgyzstan, Nicaragua, Rwanda, Mongolia, and Georgia.

Public Relations Officer – vacant position
BPN stands for Business Professionals Network. It is a Swiss Non-profit organization which strives to support the development of Small and Medium sized Enterprises (SMEs), in order to create jobs and fight poverty. BPN provides Coaching, Capacity building as well as networking opportunities to SMEs so they can grow their businesses sustainably.

1. Job Overview
The Public Relations Officer is responsible to promote the BPN Rwanda identity and mission to the public, entrepreneurs, and employees through the creation and distribution of brochures, news releases, and other documents and publications. Furthermore, the PR Officer is responsible for BPN Rwanda correspondence with partners and with the public.

1. Key Responsibilities
2. Public Relations & Communication (60%):
• Produces, a broad array of digital and/or printed promotional and communication materials for the organization, from concept to completion.
• Ensures that all PR materials present a clear, unified, and positive image for the organization and/or brand and that they are in line with the organization’s Corporate Identity.
• Plans, prepares, edits, and distributes original promotional content such as articles, news and press releases, email and social media posts, and other updates on behalf of BPN Rwanda.
• Arranges for photography and/or press coverage for special events.
• Manages external and internal communications,
• Develops and supports brand strategies
• Uses data to acquire information about specific communication topics and translate them into business recommendations.
• Creates communication projects, analyses results, and recommend changes based on performance;
• Generates BPN Rwanda content calendar;
• Ensures BPN Rwanda's online and offline brand presence according to brand guidelines;
• Similarly, ensures higher visibility for the BPN Business Owners’ Association (BOA) through networking events, social media, etc.
• Works with external Communication and PR agencies where needed
• Writes or edits press releases prior to publication
• Creates and manages a PR plan, including budgets, timelines, etc.
• Analyzes all media coverage of BPN Rwanda and drafts appropriate responses

Event management (25%):
• Promotes and attends special events
• Promotes and reports on BPN Rwanda milestones and activities such as BPN Rwanda goals and projects; new training; new hires, promotions, etc.
• Organizes press conferences and other internal and external events.
• Develops and implements organizational publicity strategies for BPN Rwanda’s events

Reporting and others (15%):
• Provides regular reports
• Trains internal staff and works with other areas to ensure that contents are accurate, on time and according to the brand guidelines;
• Performs other related duties as assigned. Requirement
Education
• Bachelor’s degree in Marketing, Communication, or any other related field.
Experience
• At least 3 years of related experience in Marketing, Publication, Communication, or any other related field

Attitude
At BPN we expect every employee to proactively practice, nurture and strengthen the following key aspects of his or her working attitude:
• Have a learning attitude
• Be an active listener
• Have the ability to communicate professionally both verbally and in writing
• Be the driver of own development process
• Strive to perform and deliver beyond strict job content

Key competencies:
• Excellent verbal and written communication skills in English and Kinyarwanda.
• Extremely proficient with Microsoft Office Suite and publishing software.
• Excellent organizational skills and attention to detail.
• Creative mind with a strong sense for esthetics
• Digital oriented skills
• Ability to plan and organize events, monitoring time-schedules.
• Great networking aptitude
• Knowledge of modern business communication, including style and format of letters, memoranda, minutes, and reports.

Place of work
• Kacyiru, Kigali
• Readiness to travel across the country

Work Hours: 8

Experience in Months: 36

Level of Education: Bachelor Degree

Job application procedure
Application process:
• Application link: https://lnkd.in/g6t2Szf 
• Deadline: 20th November 2022
Please note that due to high demand; only shortlisted candidates will be contacted.
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