Summary
Date Posted: Tuesday, June 27 2023, Base Salary: Not Disclosed

JOB DETAILS:
Purpose of Position:
• Plans and supervises the performance of the branches.
• Design strategies that will increase the public’s awareness on VFR products and services.
• Develop marketing products, plans, tools, and techniques that will boost VFR market share.
• Ensure that VFR achieves and maintains appropriate brand and image

Responsibilities:
• Make sure there is a sound extension, monitoring and documentation of branch operations;
• Maintain efficiency of branch operations;
• Maintain a quality loan portfolio of VFR
• Increase the deposit level of the branches
• Maintain an overall quality control of the institution’s products, systems and services.

Main tasks:
• Supervises the day-to-day branch operations through the Branch Managers to ensure that the targets set and agreed upon are met;
• Be member of credit committee.
• Develops cost-efficient and effective marketing products and strategies that are appropriate for the desired market;
• Regularly upgrades/ enhances these marketing products and strategies
• Pilot test these marketing products before rollout to the whole institution;
• Reviews results of pilot test; and Refines these products
• Develops “attractive” name and packaging for every loan and deposit product, and other services, if any;
• Develop promotional leaflets, fliers, calendars, etc
• Updates the marketing prospectus;
• Supervises creation and implementation of plans and methods to create awareness of all products and services offered by the VFR (e.g. newsletter, radio advertising, posters, school competitions, press releases, road show etc.);
• Supervises conduct of customer satisfaction survey, competition and market surveys to determine areas for improvement in products and services. Recommends corrective actions and develops plans for Head of operations and Board approval.
• Prepares an annual marketing plan
• Prepares the annual budget for marketing efforts;
• Reviews the budget quarterly;
• Develops proposal to improve the overall image of VFR.
• In the immediate term, reviews the corporate color, logo, and other identity; and based on expertise, determines ways to improve them;
• Come up with a sales strategy for VFR,
• Proactively pursue new business and sales opportunities,
• Being fully aware of new products and competition status in the market
• Achieve growth and hit sales targets both deposits and loans.
• “Champions” the efforts in managing loan delinquency by closely monitoring the branches and ensuring strict compliance to all policies and procedures;
• Ensures that policies and procedures are applied consistently and uniformly across all branches;
• Recommends to the senior management any proposed major changes on branch offices or infrastructures, such as relocation, renovation, etc.;
• Ensure that the MFI reaches its target clients (poor, women with dependent children, Area Program), making necessary adjustments to do so (changes in geographical location, introduction of new products, linkages with WV Savings Groups, product processes related to delivery methods, education, etc.) while balancing the need for institutional sustainability;
• Ensure that clients and their children are protected and treated with respect in the provision of financial services through implementation of the client protection policies. This includes not over-indebting clients, appropriate debt collection practices, and active mechanisms for client complaint;
• Ensure that branch managers and staff are trained in and apply strong social performance practices (per points above);
• May act as an alternate to the Head of operations in the latter’s absence
• Ensure that branches have daily devotions and weekly meetings.
• And any other duties that may be assigned by the Head of Operations from time to time

Education/Experience
University Degree in economics, Finance, Marketing, business administration with 5 years of experience in Banking or Microfinance operations.
Special / Personal Abilities
• Determined personality with initiative, perseverance and the ability to motivate and manage a team.
• Capability and willingness to take responsibility and highly developed sense of rectitude
• Ready to comply and live up to and in accordance with the organization Ideals and Core Values,
• Be proficient in MicroSoft office applications,
• Good knowledge in economic and financial topics,
• Be a good trainer, facilitator, mentor, and coach
• Very good communication and marketing skills
• A mature, committed Christian

Our offer
VisionFund Rwanda is willing to offer you a competitive salary, challenging work where you can make a difference in the world, develop your expertise by working with the best people worldwide in a dynamic, team focused and high performing environment

Job Experience: No Requirements

Work Hours: 8

Experience in Months:

Level of Education: Bachelor Degree

Job application procedure
• Should you wish to apply for this position, please go to the following link  
• Interested and qualified? Click here to apply
• All applicants must apply using our online application system, CVs received via email or standard post will not be considered.
• If the aforementioned positions speak to you, carefully complete the pre-screen questionnaire and attach your Application letter together with detailed and updated CV via above mentioned Link by or before 7th July, 2023.
• In case you face any challenges in applying, please let us know on: recruitment@vfcrwanda.rw (no applications will be accepted through this email).
• Only shortlisted candidates will be contacted.

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